The Yeti's Trail
Adventures in real food, real parenting, and growing explorers.
Latest post
Behind Every Food Product Is a Founder Following Up
Behind every new product are supplier calls, follow-up emails, unanswered threads, and founders quietly keeping conversations alive.
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Childhood
Mothers, Children, and the Little Things We Remember
A quiet Mother’s Day reflection on handmade cards, messy breakfasts, little acts of love, and watching chil...
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From the trail
Why Kids Crave Sugar: The Mismatch Between Brain Development and the Supermarket Aisle
Discover why kids crave sugar, how their developing brains react to junk food marketing, and why Humble Yet...
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Founder Notes
The Stories We Still Carry in Our Pockets
A small pile of old phones turned into a quiet journey through 16 years of life, relationships, and memorie...
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Founder Notes
The Truth About Food Manufacturing Lies on the Floor
A plant visit revealed what calls and presentations never could. In food manufacturing, the real story lies...
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